Radio Adverts

Research 3 Radio Adverts:

First advert

Classical FM

Volvo 

This advert was played mid-day on Classical FM and probably many other stations, however I think that this advert was well placed and targeted on Classical FM. I think this because the station is targeted at older generations, so therefor they needed a simplistic and to the point advert. To produce this, they had no sound effects or music they just had two people talking to each other about the deal. This makes easy to remember and easy to hear, without anything distracting the listener. 

The service it was offering was five years free servicing when you buy a car with them before the 30th of September. The length of the advert was about average at 10 or so seconds. I think the time of day that it was placed was necessary too because most of the listeners would be most likely driving, so therefor they have enough money for a car, increasing the people that it could appeal to.

Second Advert

Capital FM

Again this advert was during mid-day on Capital FM and again, also on other stations. 

Third Advert

Heart

Dulux Trade
Music
Win prizes
about 10 seconds